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Celebrating America’s Native Spirit

  • September 18, 2020
  • Blog
  • Jos. A. Magnus & Co.

Americans love bourbon. A lot. So much so that the United States Senate declared September National Bourbon Heritage Month in 2007, a bill that came on the heels of the 1964 Act of Congress that deemed bourbon America’s Native Spirit. 

American entrepreneur Joseph A. Magnus recognized the power of bourbon, too.

Magnus began blending and compounding whiskies in Cincinnati, Ohio, in the early 1900s. His standard — in business and in bourbon — was excellence. Our Joseph Magnus Bourbon is a replica of Magnus’ most well-known and well-loved product, re-created by Master Blender Nancy Fraley. Nancy was one of a few industry veterans the Magnus family invited to taste, test, and reproduce the 122-year-old whiskey re-discovered by Magnus’ great-grandson in 2014. 

Joseph Magnus Bourbon is a marriage of straight bourbon whiskey aged in white oak barrels and finished in Oloroso sherry, Pedro Ximénez sherry, and cognac casks. Spirits writer Fred Minnick described it as, “layered in apricot, roasted nuts, caramel, and beautiful vanilla… it was delicious!” Joseph Magnus Bourbon is also award-winning, most recently taking home Double Gold at the San Francisco World Spirits Competition in 2019. 

There are countless ways to enjoy Magnus bourbon. Neat or on the rocks, but also in classic cocktail recipes like the Sour Apple, Bourbon Sidecar, or the ever-popular Bourbon Smash. 

Celebrate America’s heritage spirit with us. Find a bottle of Joseph Magnus bourbon near you and sign up for our newsletter to stay in the loop about all upcoming releases.

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